Amazon Founder and CEO Jeff Bezos

Amazon Inc is expanding its shipping arrangements to ensure that it does little to do everything needed to build a car. Amazon founder and CEO Jeff Bezos did not publicly comment on the company's ambitions in this area, but he hopes to leverage Amazon's strengths in logistics, cloud computing, and digital services with new interests in the robotics field There is.

More than 20 people, including Reuters analysis

More than 20 people, including Reuters analysis of Amazon's patent activity, including Amazon executives and industry executives familiar with the strategy. With these new investments and alliances moving up and down the automotive supply chain, hiring key automotive industry veterans and building a strong patent portfolio, Amazon is in a position to challenge corporate customers and partners, from Urug Technologies Inc.

Businesses such as Amazon Web Services and Amazon's implementation began with internal efforts to reduce costs and improve efficiency, and have since expanded into corporate customers. However, some companies that work closely with Amazon are at risk of losing business to online retailers as the business of online specialty retailers grows, according to some professional analysts and industry insiders.

Our customers are very scared about moving to Amazon's dashboard, said John Ellis, a transportation consultant at Ford Motor Company and a global technologist. Consumers are less interested in horsepower, Ned Curic, former Toyota Motor Corp, who was recruited by Amazon to oversee Alexa Auto in 2017, will be more interested in streaming the service, "You really will not mind if you are in Ford or Chrysler or Chevrolet or BMW.

The administrator added in a written response to Reuters, the company added, "We are always looking for ways to more closely integrate Amazon services if the Amazon service will bring value to our customers.

Patent office

For more than 5,000 patents granted by the US Patent Office to Amazon from December 2016 through May 2019, Rottwell pointed out that there are more than 210 patents covering shipping-related topics from drones to automated ground vehicles. Automotive patent applications are ahead of competitors Apple Inc and Alphabet Inc. His sister company Waymo is a pioneer in self-driving.

Amazon is a potential competitor to Uber, Lyft Inc and Waymo, and a number of patents related to passenger transport, including the 2017 patent, which provides on-demand transportation services through a driving vehicle network for key automotive customer factors. VW, Ford, General Motors Patents do not always evolve into specific business and processes, Amazon said.

Like many companies, we submit a number of forward-looking patent applications that explore all the possibilities of new technology," he said. Patents will take years to be received and current developments will not necessarily be reflected in products and services. Said in a statement. Amazon's patent support for transportation-related investments is on the rise.

Since February, we have joined other major investors supporting $ 2 billion in three well-known entrepreneurs, such as electric car maker Rivian Automotive, self-drive system developer Aurora and food delivery company Deliveroo. Over the past two years, Amazon has built a transportation ecosystem by acquiring three Dispatch, Canvas and Tapzo companies and has invested hundreds of millions of dollars in more than nine companies, including the Indian company Shuttle.

Commuters can help you find a seat on the bus. Amazon business partners in this area include automotive suppliers such as Aptiv, Panasonic Corp and Nvidia Corp, large carriers such as Uber and Avis, and Embark, a self-driving large truck startup, and TuSimple in China.

Industrial Cloud

The company is rapidly expanding its business with corporate customers through the $ 33 billion Amazon Web Services division. Especially this year through two major cloud-based initiatives with Ford and VW. Strategic alliance with VW, including German supplier Siemens AG, aims to operate a manufacturing plant in 122 factories worldwide and create a "digital industry-linked" industrial connection with up to 30,000 supplier factories, according to Jonathan Allen AWS Provides professional services in the global automotive business.

In March, Volkswagen said AWS cloud-based services, including machine learning and data analysis, will help automakers "increase plant efficiency and uptime, increase production flexibility and improve vehicle quality." AWS provides a platform for business customers such as BMW, Toyota, Avis and Formula One, the fastest growing company on Amazon, to manage, analyze and, in some cases, generate revenue.

Gavin Sherry, CEO of Ford Autonomic Web Services, said that with Autonomic and Ford, you can learn a lot from Amazon, which builds a cloud-based platform for the transportation industry. We have the relationships, the trust and the know-how we need to realize our vision," he said. Amazon's digital assistant, Alexa (Alexa), has a leading role in driving cars inside the company.

Amazon has worked with several automotive companies to integrate Alexa into their vehicles and deal with GM, Ford, Volvo and Honda Motor Co Ltd to provide online orders to their owners. Our goal is to get Alexa into as many cars as possible, with direct integration with Alexa's built-in car accessories or car maker," Curic said.

We have a lot to do. We're taking Alexa to more vehicles and accessories, building Alexa's new features, and launching our own automotive product, EchoOct. Electric cars are also part of Amazon's strategy to connect homes to the network at the moment. 

Amazon supplies household charging systems for Audi's e-tron medium-sized electric SUVs. This could be a vehicle fleet management step, said Stephan Keese, partner at Roland Berger.
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